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	<title>Zulit &#187; Affiliate Marketing</title>
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		<title>The 5 Problems With Affiliate Marketing &#8211; The Countdown</title>
		<link>http://www.zulit.com/2009/10/21/the-5-problems-with-affiliate-marketing-the-countdown/</link>
		<comments>http://www.zulit.com/2009/10/21/the-5-problems-with-affiliate-marketing-the-countdown/#comments</comments>
		<pubDate>Wed, 21 Oct 2009 22:19:23 +0000</pubDate>
		<dc:creator>terryzulit</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>
		<category><![CDATA[affiliate competition]]></category>
		<category><![CDATA[affiliate marketing]]></category>
		<category><![CDATA[web site cookies]]></category>

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		<description><![CDATA[Ironically, in our house, the words Affiliate Marketing have now become &#8220;dirty words&#8221;. Why? &#8211; Because there is no secure consistency with affiliate programs. That is a very broad statement &#8211; I know, but let me explain further. Some affiliate &#8230; <a href="http://www.zulit.com/2009/10/21/the-5-problems-with-affiliate-marketing-the-countdown/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.zulit.com/wp-content/uploads/2009/10/affiliatemarketingsucks.gif"><img class="aligncenter size-full wp-image-1012" title="affiliatemarketingsucks" src="http://www.zulit.com/wp-content/uploads/2009/10/affiliatemarketingsucks.gif" alt="affiliatemarketingsucks" width="545" height="250" /></a></p>
<p>Ironically, in our house, the words <strong>Affiliate Marketing</strong> have now become &#8220;dirty words&#8221;. Why? &#8211; Because there is no secure consistency with affiliate programs. That is a very broad statement &#8211; I know, but let me explain further.</p>
<p>Some affiliate programs are worthy, because you&#8217;re being paid by a strong and healthy company &#8211; but alas, there is a problem with these so-called &#8220;secure&#8221; and profitable affiliate programs, and that is competition.</p>
<p>There is great deal of powerful competition out there in the pool of <em>good affiliate marketers</em> with powerfully developed web sites, and the way it works in the affiliate marketing game is &#8220;the race for the cookie&#8221;. This competition for the elusive cookie, is why the top end affiliates make all the cake, while the lower level webmasters make peanuts.</p>
<p>There are other problems with affiliate programs which we will discuss in a countdown format.</p>
<h2>Affiliate Problem #5: Merchant Campaign Changes and Shutdowns</h2>
<p><a href="http://www.zulit.com/wp-content/uploads/2009/10/affiliateprogramchanges.jpg"><img class="alignleft size-medium wp-image-1009" title="affiliateprogramchanges" src="http://www.zulit.com/wp-content/uploads/2009/10/affiliateprogramchanges-300x249.jpg" alt="affiliateprogramchanges" width="274" height="226" /></a>The ultimate dream for those of us who work online, is to make money in auto-pilot without hardly ever having to go look at our web sites or blogs. This is the dream, but never the true reality. We have to do upkeep, add content, pictures, updates, theme changes, etc. etc.</p>
<p>Generally speaking though, it can be ALMOST an autopilot income stream if you avoid AFFILIATE PROGRAMS! With affiliate programs, you have to always be vigilant in checking to see if you are getting ripped off by some merchant, checking to see if one of their campaigns has expired, checking to see if they have closed down their affiliate program all together.</p>
<p>We had a merchant that owed us over $12,000 in affiliate commissions for one month of work. They reneged on their payment, and after months of negotiating and pestering, we got our money back. This changed the affiliate marketing model we used for the next two years, and now we rarely take part on any affiliate program now.</p>
<p>Often affiliate programs just shutdown and if you are not on the ball, you could be sending traffic to the merchant&#8217;s web site for free. Also, you have lost the stream of income, and now have to replace it!</p>
<h2>Affiliate Problem #4: Conversion Levels Are Too Low for ROI</h2>
<p><a href="http://www.zulit.com/wp-content/uploads/2009/10/lowaffiliateconversonrates1.jpg"><img class="alignleft size-full wp-image-1011" title="lowaffiliateconversonrates" src="http://www.zulit.com/wp-content/uploads/2009/10/lowaffiliateconversonrates1.jpg" alt="lowaffiliateconversonrates" width="217" height="148" /></a>So often the landing page(s) at the merchant&#8217;s web site is faulty or weak in conversion percentages. The percentage of visitors that actually pull out a credit card and take action can be very low if the merchant doesn&#8217;t know what they are doing.</p>
<p>Another thing is complete lack of control of the merchant&#8217;s landing page, or buying page. Many times you will have a campaign running sending traffic to a merchant&#8217;s landing page, and you&#8217;re making some kind of the profit &#8211; then the merchant changes their landing page to a lousy, low conversion page. Often you&#8217;ll lose a lot of money in PPC traffic before you find out their landing page is lousy.</p>
<h2>Affiliate Problem #3: The Commission Levels Are Too Low for ROI</h2>
<p><a href="http://www.zulit.com/wp-content/uploads/2009/10/affiliateprogrampayouts.jpg"><img class="alignleft size-medium wp-image-1013" title="affiliateprogrampayouts" src="http://www.zulit.com/wp-content/uploads/2009/10/affiliateprogrampayouts-290x300.jpg" alt="affiliateprogrampayouts" width="129" height="134" /></a>Commission levels often look good for many affiliate programs, but when see how much traffic you need to get or BUY, it often doesn&#8217;t pay to play. Your ROI (return on investment) really lags when you are driving traffic to your site (or blog) using PPC (pay per click). You need to spend allot of money before converting a visitor.</p>
<p>We&#8217;ve tried MANY different landing pages, and screens to convince visitors to buy, and even with the best tested landing page, you still have trouble converting enough paid for visitors to make a decent ROI.</p>
<h2>Affiliate Problem #2: The Race for the Cookie</h2>
<p><a href="http://www.zulit.com/wp-content/uploads/2009/10/affiliatecookies1.jpg"><img class="alignleft size-full wp-image-1004" title="affiliatecookies" src="http://www.zulit.com/wp-content/uploads/2009/10/affiliatecookies1.jpg" alt="affiliatecookies" width="190" height="177" /></a></p>
<p>As any experienced affiliate marketer knows, the cookie you leave on the shopper&#8217;s computer is the trick to making a profit online. At one time our online business made over $800 a day from affiliate commissions, and it was fantastic. The ONLY reason we made so much money from that particular affiliate program was because our site(s) were winning the <strong><em>race to the cookie</em></strong>.</p>
<p>Now, to win the race to the affiliate cookie you better be right at the top of the search results for your most lucrative keywords, and there are two ways to do that &#8211; one, be in the top three search result positions in the natural/organic results, or top of the paid for PPC (pay per click) results. It&#8217;s either a ton of PPC money, or many years of diligent work for natural results.</p>
<p>If you are in the top results for your most lucrative keywords then you will no question make a bundle, but that is not the case for you is it. If you were doing that well, you wouldn&#8217;t be on this page. You would be counting your money.</p>
<p>If you don&#8217;t know what a computer/browser cookie is, you need to <a rel="nofollow" target="_blank" href="http://en.wikipedia.org/wiki/HTTP_cookie">read this page on Wikipedia first</a>. To save you the long read, I&#8217;ll explain it in very simple terms.</p>
<blockquote><p>An HTTP cookie is nothing more than a tracking tool. It works like this&#8230;&#8230;.when you visit a webmaster&#8217;s web site, and click on a link or banner that takes you to a merchant&#8217;s web site, there is a cookie placed on the shoppers computer tracking the fact that YOU GOT TO THE MERCHANT&#8217;S WEB SITE FROM THAT PARTICULAR WEBMASTER&#8217;S SITE.<br />
This way if you decide to buy something on the merchant&#8217;s web site, that webmaster will be given the credit for the sale, and get paid the affiliate commission for the sale.</p></blockquote>
<h2>Affiliate Problem #1:  Shady Merchants</h2>
<p><a href="http://www.zulit.com/wp-content/uploads/2009/10/shadymerchants.jpg"><img class="alignleft size-full wp-image-1008" title="shadymerchants" src="http://www.zulit.com/wp-content/uploads/2009/10/shadymerchants.jpg" alt="shadymerchants" width="337" height="406" /></a>So after 6 years of making our living completely from Internet traffic, my wife and I have experienced full well the ups and downs of the affiliate marketing game. The race for the cookie is not even the biggest problem with online affiliate marketing &#8211; the biggest problem is shady (dishonest) merchants.</p>
<p>We (my wife and I) tracked all of our traffic to web sites, and noticed that the amount of credit we got for our traffic to merchant web sites was stupidly light. The ratio of commissions/conversions to the amount of traffic was way out of balance. Finally, we got fed up and did some serious tracking using some very sophisticated software. We soon realized that these merchants were lying through their teeth, and not crediting us for our conversions. We tested 10 different merchants from 3 different affiliate junction sites (<a rel="nofollow" target="_blank" href="http://www.cj.com/">like CJ</a>) and 8 out 10 merchants were not crediting us for all of conversions.</p>
<p>We now don&#8217;t believe that these companies can be trusted to pay you the commissions you have actually earned. They only pay out a percentage of commissions and they set that percentage based on how greedy they are. It&#8217;s fixed. Period. Don&#8217;t believe that, try it for 5 years and tell us your findings.</p>
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		<title>Google Ambush by Michael Lee and Andrew X</title>
		<link>http://www.zulit.com/2008/12/16/google-ambush-by-michael-lee-and-andrew-x/</link>
		<comments>http://www.zulit.com/2008/12/16/google-ambush-by-michael-lee-and-andrew-x/#comments</comments>
		<pubDate>Tue, 16 Dec 2008 13:44:26 +0000</pubDate>
		<dc:creator>terryzulit</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>
		<category><![CDATA[andrew x]]></category>
		<category><![CDATA[google ambush]]></category>
		<category><![CDATA[hot clickbank products]]></category>
		<category><![CDATA[michael lee]]></category>

		<guid isPermaLink="false">http://www.zulit.com/?p=556</guid>
		<description><![CDATA[Go this nice little email this morning from Michael Lee and Andrew X on their new service called Google Ambush. Catchy title and catchy idea for sure. These two were smart enough to see the difficulty you average Internet marketer &#8230; <a href="http://www.zulit.com/2008/12/16/google-ambush-by-michael-lee-and-andrew-x/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Go this nice little email this morning from Michael Lee and Andrew X on their new service called Google Ambush. Catchy title and catchy idea for sure. These two were smart enough to see the difficulty you average Internet marketer has trying to make a profit using the standard system; <span id="more-556"></span>&#8220;find a popular product or service, sign up as an affiliate, create a landing page and run PPC to it&#8221;, a system that use to work quite well until everyone and their dog got on to it.</p>
<p>These days it takes a stupid amount of work to make that system profitable, and this is where Michael and Andrew jumped in and created Google Ambush. Their software <em>claims</em> to do all the research, find the popular products and services, create a landing page (this I gotta see), research the cost of the PPC campaign(s), and you sit back and watch the profits roll in.</p>
<p>Here is the letter they sent this morning to my email box, written with the classic &#8220;fear of loss&#8221; message embedded for your reading pleasure &#8211; oh, and by the way&#8230;.. if you don&#8217;t buy Google Ambush today (RIGHT NOW), you will miss out because they&#8217;re only selling to a limited amount of people. <img src='http://www.zulit.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> </p>
<blockquote><p>It’s not enough to use Google anymore. You have to control it, make the Google guys do your bidding.</p>
<p>That means you have to know how to get your PPC ads in the right spots, grab the high-converting clicks and invade markets like a juggernaut. Can you?</p>
<p>I don’t know if you can on your own, but with <a rel="nofollow" target="_blank" href="http://whosgoogle.ghijack.hop.clickbank.net/">Google Ambush</a> you most certainly can be the 800 pound gorilla in days, maybe a few weeks at the outside.</p>
<p>The whole story’s right here, including the incredible saga of how Andrew and Steven came up with Ambush in the first place:</p>
<p>==&gt;&gt; <a rel="nofollow" target="_blank" href="http://whosgoogle.ghijack.hop.clickbank.net/" target="_blank">Click Here For More Google Ambush Detail</a></p>
<p>I’ve told you about Google Ambush before, but it’s busting ClickBank wide open now. The hordes are pouring in, and the price will be going up soon, as promised. It’s now or never.</p>
<p>So I want you get one number in your head. No, it’s not some income figure, although the results they show on that page are insane. Instead, it’s a work figure&#8230;</p>
<p>400 HOURS</p>
<p>That’s a long time. It’s also the typical length of time it takes people to create PPC campaigns as complete, as optimized and as profitable as what Andrew and Steven’s software can pump out in literally minutes.</p>
<p>Imagine slaving away for 10 full-time weeks to get the job done.</p>
<p>Most people never do that. They dive in with enthusiasm, but after a couple weeks they take one of two paths.</p>
<p>Some just drop it. It’s a TON of work, and it’s easy to get frustrated and bag the whole thing.</p>
<p>Most people, though, fire up the campaign while it’s still held together with loose screws and duct tape. Then they hope for the best.</p>
<p>The result? Almost always extreme disappointment, high cost and broken dreams. Then they quit in frustration just like the early quitters, but these folks are a lot poorer.</p>
<p>It’s a shame, really, because lots of these people quit right before they start seeing some decent results.</p>
<p>That’s why Google Ambush is quite possibly the “killer app” for PPC. It takes all of the frustration away, and cuts the time required to the bone.</p>
<p>Fist, the software digs into the hottest niches on the planet by looking at what’s actually selling like crazy. That research along could take you weeks.</p>
<p>Then the software spies on the competition in that niche and (I swear this is perfectly legit) figures out which keywords you can hit like a ton of bricks and beat all comers. Seems like cheating, but it’s really just being smart. And the software does it automatically.</p>
<p>Then this almost magic tool virtually locks in your profits by finding the ads in your niche that are ALREADY profitable so you can copy them.</p>
<p>That’s the key&#8230;finding what’s already making money and doing the same thing. Why waste time figuring out what works when your competition will tell you without even knowing they’re doing it?</p>
<p>And finally, Google Ambush will translate all of that work into a separate, beautiful, high converting landing page for each keyword. Have 250 of them? No sweat. You’ll get 250 pages at the press of a button. Have 5,000? Just as easy.</p>
<p>Imagine spending a few minutes with Google Ambush and raking in over $20,000 in 24 hours. There’s no guarantee you’ll do that every time, but since it takes nearly no time at all to get up and running in a niche, you can try a few before you strike gold. It’s painless!</p>
<p>Can you see the possibilities? I know you can, and it’s why people were chomping at the bit to get their hands on this.</p>
<p>Don’t wait, though. The introductory price IS going up soon, if they even keep the doors open at all.</p>
<p>Why keep sweating for your profits when they can be as close to push-button easy as you’ll ever get?</p>
<p>[tag]google ambush,michael lee,andrew x, new clickbank products, hottest clickbank products[/tag]</p></blockquote>
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		<title>Ever Wonder Which Money Making eBook is #1?</title>
		<link>http://www.zulit.com/2007/08/08/ever-wonder-which-money-making-ebook-is-1/</link>
		<comments>http://www.zulit.com/2007/08/08/ever-wonder-which-money-making-ebook-is-1/#comments</comments>
		<pubDate>Thu, 09 Aug 2007 03:09:45 +0000</pubDate>
		<dc:creator>terryzulit</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>

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		<description><![CDATA[Ever wondered which eBook is the #1 best seller online, for people wanting the learn the art of online income? It&#8217;s not who you might think it is. It&#8217;s the Ultimate Wealth Package from Mark Warren. I know&#8230;&#8230;yaaaawn.&#160;But this is &#8230; <a href="http://www.zulit.com/2007/08/08/ever-wonder-which-money-making-ebook-is-1/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Ever wondered which eBook is the #1 best seller online, for people wanting the learn the art of online income?</p>
<p>It&rsquo;s not who you might think it is. It&rsquo;s the <a title="Ultimate Wealth Package from Mark Warren" href="http://www.zulit.com/Ultimate-Wealth-Best-CB-Ebook-So-Far.htm">Ultimate Wealth Package from Mark Warren</a>. </p>
<p>I know&hellip;&hellip;yaaaawn.&nbsp;But this is the BIG one these days. </p>
<p>TZ&nbsp;</p>
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		<title>When Affiliate Links Where Removed From Adwords</title>
		<link>http://www.zulit.com/2007/01/16/when-affiliate-links-where-removed-adwords/</link>
		<comments>http://www.zulit.com/2007/01/16/when-affiliate-links-where-removed-adwords/#comments</comments>
		<pubDate>Tue, 16 Jan 2007 15:52:07 +0000</pubDate>
		<dc:creator>terryzulit</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>

		<guid isPermaLink="false">http://www.zulit.com/2007/01/16/when-affiliate-links-where-removed-adwords/</guid>
		<description><![CDATA[Unlike some of their competitors, Google wants to provide the highest quality search results possible. That is an noble effort, and they&#8217;re not about to harm their loyal advertisers who bring them billions of dollars in ad revenue each year. However, a new AdWords regulation &#8230; <a href="http://www.zulit.com/2007/01/16/when-affiliate-links-where-removed-adwords/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>Unlike some of their competitors, Google wants to provide the highest quality search results possible. That is an noble effort, and they&#8217;re not about to harm their loyal advertisers who bring them billions of dollars in ad revenue each year.</p>
<p>However, a new AdWords regulation will put a crimp on those marketers who run ads using an affiliate URL as a landing page.</p>
<p><strong>Google&#8217;s Theory:</strong></p>
<p>For any keyword search, a good sized portion of AdWord results has, at least until now, consisted of affiliate ads promoting identical seller sites.</p>
<p><strong>Example Case:</strong></p>
<p>I searched Google for the term &#8220;motorcycles.&#8221; Of the ten AdWords listings returned on the first page, three were affiliate ads promoting Motorcycle-Mania.com, a motorcycle dealer in California USA. Another ad on the same page belonged to Dan himself.</p>
<p>From Google&#8217;s viewpoint, and mine as well, that was not a quality search result.</p>
<p>Fortunately, or unfortunately, depending on how you look at it, that won&#8217;t happen a second time. The new AdWords policy states that, for any keyword search, when two or more ads are found that feed to the same affiliate URL, only the ad with the highest popularity and ranking will be displayed.</p>
<p>At the same time, the new AdWord policy cuts a bit of slack, in that affiliate advertisers are no longer required to identify their affiliate status in their ad text. But overall, it has dealt a severe blow to thousands of affiliates, their market exposure, and their potential for income.</p>
<p><strong>So What&#8217;s The Answer?</strong></p>
<p>There are three things that can be done to regain that exposure.</p>
<ul>
<li>Optimize the existing ad according to AdWords standards and hope you&#8217;ll land the top ranking. That will be tough if you&#8217;re competing against ten or twenty other affiliates who are all doing the same thing.</li>
<li>Create a redirect page on your website that will feed to the seller&#8217;s page, and use that unique URL as a landing page for the ad. The unique URL alone will successfully circumvent the new AdWords affiliate policy. Still, this may be regarded as somewhat sneaky or unethical.</li>
<li>The best answer can be spelled out in just two words &#8211; Content Pages.</li>
</ul>
<p>A content page is just a simple webpage, hosted on your own website, that presents a short (500 words or less) report relating to the product itself or to the related niche.</p>
<p>And of course, your affiliate link will be embedded into that content, rather than being used as a direct link in your AdWords ad. Once again, the unique URL for your content page will effectively and legally get around the new affiliate policy.</p>
<p>Now, I&#8217;m a firm believer in content pages. They not only make your site more important to your visitors and to the search engines, they can (when well written and keyword relevant) help to pre-sell the product. An informative content page can often make the difference between a sale and a loss when there happens to be a weak salesletter on the seller&#8217;s website.</p>
<p>Another advantage &#8230; you can embed multiple [related] affiliate links into a single content page, giving your potential customers several buying options to shop from.</p>
<p>Where Can You Get Content Pages?</p>
<p><strong>2 Main Ways To Create Content:</strong></p>
<p>1 &#8211; Write the content yourself. Stick to the topic and use relevant keywords/keyphrases to tweak the reader&#8217;s interest, and that of the search engines as well. A personalized review of the product usually works best, offering your own experience in using it, and your resulting benefits. Then format the content as HTML, optimize the page for search engines, upload it to your site, and use that unique URL in your Google AdWordsTM campaign.</p>
<p>2 &#8211; Search for topic related pre-written articles at sites like EzineArticles.com and place your affiliate link(s) in a short blurb before and after the article itself.</p>
<p>TZ</p>
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		<title>The Super Affiliates of Internet Marketing</title>
		<link>http://www.zulit.com/2006/12/10/the-super-affiliates-of-internet-marketing/</link>
		<comments>http://www.zulit.com/2006/12/10/the-super-affiliates-of-internet-marketing/#comments</comments>
		<pubDate>Mon, 11 Dec 2006 03:08:37 +0000</pubDate>
		<dc:creator>terryzulit</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>

		<guid isPermaLink="false">http://www.zulit.com/2006/12/10/the-super-affiliates-of-internet-marketing/</guid>
		<description><![CDATA[In this post I want to outline some of the slow progressions I&#8217;ve gone through on my way to larger and larger online profits. (I can see ears perking up already) I will outline my first steps, attempts, trials, valleys, &#8230; <a href="http://www.zulit.com/2006/12/10/the-super-affiliates-of-internet-marketing/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>In this post I want to outline some of the slow progressions I&#8217;ve gone through on my way to <a target="_blank" href="http://www.zulit.com/wp-content/uploads/2006/07/adsense-earnings.jpg" title="Online Profits">larger and larger online profits</a>. (I can see ears perking up already) I will outline my first steps, attempts, trials, valleys, and my personal mountain tops of success. Believe me, due to my average intelligence and bull-headed attitude; it took me quite awhile to figure out the Internet, and more importantly my visitors needs. When you have this figured out you will succeed every time.</p>
<p><strong>Definition of a Super Affiliate Marketer</strong></p>
<p>I&#8217;m sure Wikipedia has a better definition of a super <a rel="nofollow" target="_blank" target="_blank" href="http://en.wikipedia.org/wiki/Affiliate_marketing" title="Affliate Marketer">affiliate marketer</a>, and you can find many other definitions of what a super affiliate is, but this is how I define a super affiliate.</p>
<p>A super affiliate is an Internet affiliate marketer that promotes products other people have created, but they do this in consistent volume. A super affiliate can increase a merchant&#8217;s sales 10 fold, if he or she decides to promote them. There are many super affiliates among us on the Internet that don&#8217;t have blogs, ebooks, or large email lists. There are many quiet super affiliates who discreetly go about making $50K &#8211; $100K per month. They&#8217;ve worked REALLY hard and learned how to bring <a target="_blank" href="http://www.zulit.com/2006/07/19/targeted-traffic-definition/" title="Targeted Traffic and visitors">targeted visitors</a> to their sites that promote the exact products and services their visitors are willing to take action on.</p>
<p><strong>Bug Spray Compared To Super Affiliate Marketers</strong></p>
<p>When I first started dreaming of earning money on the Internet I had no idea how to do it, and I started my journey like so many beginners do &#8211; by reading affiliate forums. No surprise that my favorite forum for affiliate marketing was the <a rel="nofollow" target="_blank" target="_blank" href="http://www.warriorforum.com/forum/" title="Warrior Forum">Warrior Forum</a>. Being a somewhat blunt fellow I got myself in trouble by ruffling the feathers of super affiliates that had years of experience under their belt.</p>
<p>Big mistake, I alienated many who could have helped me open my eyes to the real path of success. I was bug spray compared to these super affiliates and as far as my dream of being a super Internet marketer goes, I may have well been dreaming of being the president of the United States. Yet, on I marched into the chasm of online marketing and online income. I had very little experience using a computer and I had zero experience communicating with others. Both are critical.</p>
<p><strong>Super Affiliate Ebooks &#8211; The Holy Grail of The Internet</strong> </p>
<p>As I searched the Internet for the knowledge I needed to make my dream a reality, I stumbled across many different ebooks promising to deliver the holy grail &#8211; and I know you are likely expecting me tell you how they were all useless, and that I&#8217;ve found the Super Affiliate ebook with the REAL deal facts that will make you a multimillionaire with a few clicks of a mouse. (enter exclamation mark, banner, and affiliate code embedded link here) <span id="more-126"></span></p>
<p>The truth is none of these affiliate ebooks were useless (as I&#8217;ve mentioned in other posts on this blog). All the affiliate ebooks, videos, audio bytes, DVDs, cassette tapes, CDs, bound books, offers, etc. &#8211; taught me something. I learned from the shabby ebooks how not to make a shabby offer. By reading the good ebooks I learned what I wanted to learn. From reading all the ebooks I learned the two key traits the super affiliates have. The two things you need to succeed as a super affiliate are:</p>
<ul>
<li>lots of <a rel="nofollow" target="_blank" target="_blank" href="http://whosgoogle.digital247.hop.clickbank.net" title="Internet Traffic">Internet traffic</a> to your site(s)</li>
<li>promote the products and services your visitors are looking for</li>
</ul>
<p><strong>Sounds simple right? Wrong.</strong></p>
<p>Getting the traffic is difficult if you don&#8217;t know what you&#8217;re doing, and getting a grasp on how to give your visitors what they want is not as easy as you may think. I&#8217;ll get to these two things and tell you how I managed to accomplish both, but first I have to complete the story of my slow journey to affiliate income and true financial freedom.</p>
<p><strong>Choosing A Super Affiliate To Be Your Mentor</strong></p>
<p>At one time I understood a mentor to be someone who councils you and teaches you on a personal level; someone you know personally who guides you on your way to success. I discovered that a mentor can be someone who you&#8217;ve never met a person who is already living the dream you have. I chose James Martell to be my mentor because his teachings were in a style that made me trust him. He was also Canadian (like me) so I felt a little more comfortable investing my trust, money, and time in his methods.</p>
<p>This was almost 3 years ago now and his ebook was $167 USD at the time. I was unemployed when I bought his ebook, and I was taking home only $1,100 CDN (Canadian) a month from social security or EI (employment insurance as we call it in Canada). So as you can well imagine, $167 USD was a scary amount for me to pay. I was concerned that I may be getting burned, but alas I did not.</p>
<p>Now don&#8217;t get be wrong I&#8217;m not here to just promote James&#8217; ebook. <a rel="nofollow" target="_blank" target="_blank" href="http://www.jamesmartell.com/" title="James Martell">Here is a link to his site that is not an affiliate link</a> and I don&#8217;t make any commission from it. I&#8217;m just telling you the Super Affiliate (I hate the term guru is over used) I chose as a mentor.</p>
<p>After I bought James&#8217; ebook, I printed it out and put it in a three ring binder to use for my learning only. The reason I say that is because we are not supposed to re-print someone&#8217;s ebook and pass it along to others. That would be called theft.</p>
<p>Everyday I read the ebook I would go to James&#8217; site a watch one of his promotional videos that showed what he did to succeed and what his lifestyle was like being a super affiliate.</p>
<p>This video was a huge source of inspiration to me. I could visualize myself being free, without a boss and job hanging over my head. I could see myself working at home on my laptop or desktop computer stopping for a coffee anytime I felt like it. I could see myself going to the mailbox and getting the checks for depositing into my bank account. I saw myself taking three to four vacations a year all the while my web sites were creating more income.</p>
<p>I found from listening to one of <a rel="nofollow" target="_blank" target="_blank" href="http://www.work-at-home-net-guides.com/aff_buzz/?martellhandbook" title="Affliate Buzz">James&#8217; buzz programs</a> (before podcasting was cool) where he mentioned he was coming to my hometown to have a special car built (a Cobra Replica). I decided to take a risk and call his help desk, in the hope that I could meet with him while he was in town.</p>
<p>To my great surprise, James did return my call, and we met for dinner. I was so green looking back on it in retrospect. I was thrilled to meet the guy who wrote my first ebook lessons, and the guy who was LIVING MY DREAM! </p>
<p>Out of that meeting I gained a new friend and the inspiration I so desperately wanted. At the time most of my peers thought I was out in la-la land with an impossible dream. People are always skeptical when they see something that looks â€œto good to be true. </p>
<p>Over the last three years I&#8217;ve developed some of my own ways to use James&#8217; teachings in an even more powerful way (which I also explain later in this post) I still touch base with James once and awhile, and every time we talk I realize that he is still a big kid who is absolutely in love with the affiliate marketing business and the meat and potatoes of search engine optimization.</p>
<p><strong>My First Small and Accidental Success</strong></p>
<p>I took the advice of James and I chose to build my first web site on a topic that I had passion about. I chose to build a golf web site. It was the most horrid looking site you could imagine. I was a hack on Dreamweaver, and I had a hell of time learning how to build a web site that looked good and navigated well. Nevertheless, I did build my golf site, and within 3-4 months I had my first few Internet hits.</p>
<p>The hits I had to my site were on the words that I spelled wrong. I spelled words wrong in some of my articles (by accident) so when Internet shoppers spelled the same words in the same way, I would get that traffic. My family and friends thought I was a bit of a buffoon for being so excited about being a bad speller. I was excited because I realized that it worked. You can build a simple site, and you WILL get some traffic.</p>
<p>Of course I was not making enough money to buy a carton of milk every month, but it was a start. I had to find ways of getting more traffic to my site.</p>
<p>I began using PPC (pay per click) advertising to pay for my traffic in the hopes that they would take action on my site and create a profit. That didn&#8217;t work very well, as the ratio of buyer to visitors was quite low. Why? Because my site did not have the content, the look, and the copy to give visitors the confidence to take action. That took 2 more years to figure out.</p>
<p>Soon I built a few more sites with the intention of diversification. Still I did not make enough money to be taken seriously, no matter how bad my spelling got. <img src='http://www.zulit.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' />   But, soon enough I discovered a method of making better money.</p>
<p><strong>Enter Adsense</strong></p>
<p>Once I realized that my sites were not succeeding, I began researching other methods to make income from my Internet traffic. I noticed many sites on the Internet that displayed Ads By Google, and I asked myself why experienced webmasters would choose to put Google ads on their web sites. Believe it or not I had no idea that when visitors clicked on those ads, the webmaster made instant money. (not quite instant because Google pays you a month after your clicks have been recorded)</p>
<p>So I quickly put <a rel="nofollow" target="_blank" target="_blank" href="http://whosgoogle.astracker.hop.clickbank.net" title="Adsense">Adsense</a> on all my sites in hope of making money from my visitors that chose not to buy a product from my merchant web sites, and instead chose to click a Google ad. Still I did not earn allot of money because I didn&#8217;t have much traffic.</p>
<p>I started experimenting with PPC more, and I bought one of <a rel="nofollow" target="_blank" target="_blank" href="http://www.superaffiliatehandbook.com/cbae/?a=aO1VC11Cwk" title="Super Affiliate Handbook">Rosalind Gardner&#8217;s ebooks</a> which goes into some detail on PPC advertising. That gave me the knowledge I needed to bring traffic for cheap and make a profit from the Adsense clicks and the affiliate commissions. I soon built 10 more sites and increased my income ten fold. At that point I was making $2500 USD a month in profit. A GREAT start right. Even better, the PPC costs which are a 100% tax write-off, went on my credit card which earned air miles each month. There is a new term used to describe this method of Internet income arbitrage.</p>
<p>This went on for 2 years and I had some months when I cleared over $13,000 USD in profit. WOW! I was now living the dream. But &#8212;-</p>
<p>Deep inside I knew that this could not last. I realized that the PPC costs were going to climb and very likely the Adsense credits would drop. Not long after that I saw a blog post on the Internet saying Adsense is Dead. Of course that sent shivers up my spine, as I was living very well &#8211; taking trips to Palm Springs every year, and overseas trips to China and Hawaii. I was living a life of true financial freedom.</p>
<p>Soon enough all of the profit was drying up in this cat and mouse game of driving in PPC traffic to sites with heavy Adsense distribution. I had to find a way to increase profits, or my dream of financial freedom would soon be history.</p>
<p>Lets face it &#8211; this model of Internet business does not make you rate as a super affiliate marketer. As a matter of fact, I no longer looked at my web sites with pride. I really believed that the answer to succeeding with an online business was to give your visitors the answers to their problems, and not just a bunch of links to other web sites that possibly offered answers to their problems.</p>
<p>Worse than that, I noticed that over 60% of the Google Ads presented on my web site pages were taking my visitors to yet another web site that just housed more Google Ads or Ads by Yahoo. This whole &#8220;cycle of abuse&#8221; really made me believe that this model of Internet profit was doomed.</p>
<p>Not long after this realization, I noticed that the real companies or merchants who actually had products and services to sell, were no longer selecting content match in their ad campaigns. This meant that they stopped having their ads placed on other sites trying to make money the way I was. I had to find a way to give my sites real value by giving my visitors answers to their problems. </p>
<p>This brought me right back to where I started &#8211; affiliate marketing.</p>
<p><strong>Studying What The Super Affiliates Do &#8211; And Why</strong></p>
<p>So as my Adsense profits were slowly dwindling, I began studying web sites and blogs did not use Adsense, YPN, Bidvertiser, etc &#8211; I studied sites that were profitable from affiliate commissions. I thought about creating my own product, but I didn&#8217;t want to deal with customer service, refunds, etc. etc. I still wanted an Internet business that was profitable in auto-pilot. I wanted a business that left me completely free. I wanted my business to remain a vehicle for delivering targeted Internet traffic to merchant sites. We&#8217;ll see in the future if this model survives the changes to come online. </p>
<p>Studying web sites that super affiliates owned was very interested. Seeing how they created organic Internet traffic as well as PPC traffic was another wake up call. I realized that I had to change the way I managed my sites. The first thing I had to do was focus on my most profitable web site and leave all others for the time being. I understood the importance of updating a site with fresh, original content, and I understood the importance of strong inbound links.</p>
<p><strong>Super Affiliates Using Quality Content Consistently</strong></p>
<p>The quality content is not a problem as you can hire writers create it, or you can write it yourself. I also understood the importance of having quality content added to a web site in a natural way. Your content should never be added in bulk, such as uploading 200-300 pages of content in one shot. The pages should roll up a few pages a day. Perhaps one big page loaded 3 times a week &#8211; whatever you do, just don&#8217;t load up an unnatural number of posts or pages at once.</p>
<p>Using data feeds to load up content can work too, but the content has to be original and the feed cannot load up content at the same intervals. (such as every 12 hours, or every 24 hours, etc.) I&#8217;ll go into more detail on how I managed to create feeds that don&#8217;t leave footprints (evidence of a pattern the search engines can see) The real challenge was procuring strong, high ranking inbound links.</p>
<p><strong>Super Affiliate Marketers Create Strong One-Way Inbound Links</strong> </p>
<p>Thanks to the bookmaking sites, creating high quality inbound links is a snap. You can make periodic entries on the bookmaking sites that create links to your posts or pages. These are high level one-way links to your posts which is Internet gold. Some of my favorite social bookmaking sites are Reddit, Digg, Delicious, and Spurl.</p>
<p><strong>Super Affiliates Using Search Engine PPC</strong></p>
<p>The super affiliates also us PPC to drive traffic from the search engines to their main product pages which also increases their sales, conversions, and subsequent earnings. I won&#8217;t go into great detail on this, but I recommend buying <a rel="nofollow" target="_blank" target="_blank" href="http://www.superaffiliatehandbook.com/cbae/?a=aO1VC11Cwk" title="Rosalind Gardner">Rosalind Gardner&#8217;s ebook</a> on affiliate marketing as she teaches you how to use pay per click (PPC) to create targeted traffic to your product pages. </p>
<p><strong>How Super Affiliates Use Blogs</strong></p>
<p>If you add up all of the characteristic mentioned above, you soon realize that you need a web site that has a full blown content management system. One that allows you to use data feeds for trickling up content, allows visitors to post comments, and is search engine friendly&#8230;&#8230;sounds familiar right!&#8230;.a blog does all of the above.</p>
<p>Using a blog (also know as a content management system or dynamic web site) is much more powerful than the typical static web site. The search engines LOVE blogs that have frequent updates. Every time a blog has a new post it fires off a ping (or message) to the blog directories. This cannot be overstated. A blog naturally attracts inbound links from other bloggers, and can have amendments added that make social bookmaking inbound links to your domain pages quick and easy. The full effect of a blog&#8217;s natural characteristics make it a POWERHOUSE web presence. They take work though. You have to watch the spammers who try and infest your hard work, you have to keep creating original content, and you have to keep inbound  links coming in.</p>
<p>If you accomplish all of the above, and then scatter the odd affiliate link in your content, you begin to start earning commissions from all corners of your site map. I believe that using a blog is the best way to go these days if you want to succeed in the organic search engine wars.</p>
<p><strong>So What Did I Do?</strong></p>
<p>You guessed it..I created a blog. I chose WordPress as my blog platform and did all of the above. I also made deals with other bloggers to have our blogs trading blogroll links. When you do this you can sometimes have hundreds of PR 4-5-6 inbound links from one blog hitting your root domain.</p>
<p>I use the <a rel="nofollow" target="_blank" target="_blank" href="http://www.wordpressdatafeedimport.com/view.php?v=preview&amp;w=783&amp;h=536" title="WordPress Data Feed Import Tool">WordPress data feed import tool</a> created by Teli so I can have a fresh piece of content loaded 2- 3 times a day, and I keep the social book-marking sites in play. You still have to have original content on the data feed, but you can use an Excel sheet to go on a writing binge that creates many posts at once. In about three hours of steady writing I&#8217;ll have created enough content to create two months of posts (one a day).</p>
<p>The Excel sheet is simply imported into your blog using Teli&#8217;s script. Teli&#8217;s script also avoids unwanted footprints that the search engines will pickup. If you want to really make sure the search engines don&#8217;t see your content as a feed, you can create yet another Excel sheet and schedule that feed to run a post once a day. This now looks to be completely random. Of course I still write spontaneous posts to add further to the content trickle up. These posts are longer and in more depth. Some of my blogs have 4 feeds running and then I write a spontaneous post every three days or so. This means that on the days I write a spontaneous post I would have 5 original posts going up. The search engines love this right&#8230;&#8230;.but!</p>
<p><strong>But I was Still Not A Super Affiliate</strong> </p>
<p>Why? Because I still did not have myself tuned into my Internet shoppers true needs -that&#8217;s why. OK, great, I have solid traffic to my blog via PPC advertising and now organic search engines. Not good enough buddy. Still, I was making most all my money from Adsense clicks. Sure, I was making a few thousand dollars profit each month, but that made me a super nothing in my books.</p>
<p>I had to find a way to really profit from the site, and I knew there had to be a better way. I started testing more affiliate links and driving PPC traffic to product pages in the hopes that I would soon crank up the commissions and leads. (<a rel="nofollow" target="_blank" target="_blank" href="http://en.wikipedia.org/wiki/Affiliate_marketing#Compensation_Models" title="Compensation Models">CPC and CPA</a> - meaning cost per commission and cost per action respectively)</p>
<p>Sorry, not good enough &#8211; I was still a bottom feeding Adsense junkie. I still had to walk with my head down in public knowing that I was providing very little in the way of value to people.</p>
<p><strong>Thinking Like a Super Affiliate</strong></p>
<p>I truly have a need to feel like I&#8217;m actually providing a service to my visitors. I felt that I was wasting their time as they were bounced from one Adsense site to the next. I imagined them coming to my sites with a problem they wanted solved, spending their valuable time reading and surfing in the Adsense circle of abuse. I could imagine the trouncing I would receive if all those hundreds of thousands of people had me cornered. I would have to explain why I wasted their valuable time with my string of made-for-adsense web sites.</p>
<p>I had a dream one night that I was going to a football game in a massive venue, and the play stopped. A spot-light was shining on me and the whole stadium turned their eyes on me and said in unison; You wasted my time and you are deemed a waste. You create nothing and you are nothing. Pretty weird dream. (I have some OCD issues) I think about my work, the Internet, and the value of my sites allot.</p>
<p>The next morning I came up with the plan &#8211; I was going to ask them what they wanted. Simple &#8211; I would build some easy-to-fill forms that simply asked them what they were looking for on my site. I asked them the nature of the product and/or service that they needed, where they had surfed on the Internet on their quest, and what they REALLY thought of my site. They gave me their opinions in small numbers, but enough to give me a good idea of where I was lacking. Some form submissions were courteous and polite &#8211; some were rude and ignorant. Either way, I got the point and the jist of what they were looking for.</p>
<p>I was surprised to find out that I was off the mark when it came to understanding the exact needs of my visitors. I took all their data and read it over and over again. I then went and found the merchants that had the EXACT products and services my visitors said they were looking for. I worked hard to find THE BEST solution for my visitors. I phoned these companies and made deals with them where I would provide leads and sales.</p>
<p>I didn&#8217;t choose the merchants by how much they paid me, or how slick their affiliate program looked; I chose them for the products and services they had. Some of these merchants didn&#8217;t even have affiliate programs so I built a database for them and myself to use. The database collected applications, orders, etc, and made sure both parties knew exactly how much they had to pay me at the end of the month.</p>
<p>Of course this was allot of work but once it was done it was auto-pilot mode again. I went from making 3-4 thousand dollars profit a month, to making $18,000 to $20,000 a month. I don&#8217;t know if that makes me qualify as a super affiliate marketer, but it big for me.</p>
<p><strong>Great! So What!</strong></p>
<p>After I had reached the highest commission earnings I had ever seen, I soon found out that some affiliate programs stop, change, or disappear all together. Then you have to replace that merchant with another one that converts as well, so the work is never done.</p>
<p><strong>What I&#8217;ve Learned</strong></p>
<p>What I learned to do was call these companies in person and build good relationships with them. I cannot overstate this enough. Break the anonymous feeling of email, and let them hear your voice. Let the merchant know that you are serious and that you want them to prosper from their business arrangement with you.</p>
<p>When I was all done, I was no longer using the obvious merchants or affiliate programs and networks out there. I don&#8217;t promote CJ (Commission Junction) merchants nearly as much; the same with Clickbank, Linkconnector, Shareasale, etc, etc. I have various private deals with companies that don&#8217;t even have affiliate programs. Some have their own private and direct affiliate programs which are not even on the radar in the affiliate directories found on the Internet.</p>
<p>This is the key to my higher earnings now. I&#8217;m not losing commissions because some other super affiliate promoting the same merchant had the visitor to their site first. The most common affiliate programs and merchants &#8211; the less your chances of being the affiliate who gets credit for the sale or lead. Many times the high ranking sites will have set the cookie on the shopper&#8217;s computer long before the surfer gets to your site. I call this the great race for the cookie.</p>
<p>So my advice is to think outside the box and start talking to companies yourself. You&#8217;ll earn more commissions, create long lasting business relationships, earn more money, and your visitors will love you for it.</p>
<p><strong>Super Earnings = Super Affiliate &#8211; answer is Wrong!</strong></p>
<p>This is only a personal belief but I think making wads of cash is not the long term goal. Of course the initial goal of being a super affiliate is to earn great money, but the long term goal should be satisfying your visitors.</p>
<p>If your business model leaves the merchant or the consumer hanging out to dry, your business is doomed &#8211; it&#8217;s just a matter of time. If you keep the three points above looked after, you will be in this business for a very long time. You&#8217;ll have a fantastic income and an amazing lifestyle. You will have achieved a super affiliate status, and you&#8217;ll deserve it. </p>
<p><strong>So Do I Think I&#8217;m A Super Affiliate Yet?</strong></p>
<p>Nope. I still have a long way to go in the quest for quality relationships with merchants, and I still have black holes on my web sites. These are areas of my sites where visitors come looking for a product or service, and I don&#8217;t have a solution for them.</p>
<p>Yes, I&#8217;m earning good money, but my business doesn&#8217;t have enough redundancy built into it. I believe I will be a super affiliate one day. I believe I&#8217;m on the right track to creating a cash cow Internet business that pretty well runs in auto pilot.</p>
<p>One thing for sure. I still love this Internet income gig. I can&#8217;t ever see myself stopping or slowing down. The rewards are FAR to great. I may never earn what some oil barron earns per year, but I&#8217;ll be free to take holidays any time I want, rarely use the phone, deal with employees, wake up to an alarm clock, etc. etc.</p>
<p>Everyday I wake up I do what ever I want. Period. This is the reward, and this is why so many people are trying to succeed as affiliate marketers and search engine optimizers. Don&#8217;t worry though &#8211; over 90% of them will get out of the race and quit. It takes patience and perseverance.</p>
<p>TZ</p>
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